And also , the author gets a conclusion that what is the most important during the development of the collectivisation of the media is to set up the model and the core of leadership of the group of the media in china 论文得出的结论是跨媒体、跨地区集团化的组建将是未来一段发展时期内的重点,跨国传媒集团将是传媒集团化发展的一个极致。
In exercises , the workshop delegates agreed that double - dipping was the way to go for incentive plans , that is , sales reps should get an incentive for selling each single media , plus the cross - media campaign 而在实际操作中，会议上有代表认为双重佣金是一个好的激励计划，也就是说，销售代表从卖出的每个单个媒体中提成，再加上跨媒体运动的提成。
Cross - media is not only a general designation of traditional media including newspaper 、 magazine 、 books 、 open - air advertizing 、 television 、 radio 、 film and internet , but also the combination of traditional media and internet 跨媒体不仅仅是传统媒体（报纸、杂志、图书、户外广告、电视、广播、电影）与网络媒体的统称，而且是传统媒体和网络媒体的整合。
The tv media of the cross - media group should insist on " content first " , and insist on to be content provider ; insist on providing programs for certain kinds of audience and providing certain kinds of programs in the channel 本文认为，跨媒体运作一定要坚持市场化资本运作之路，媒体集团要强调“内容为王” ，坚持作内容提供商，坚持节目的分众化和频道的专业化定位。
The incentives packages for cross - media ad sales are largely untested , and perhaps are not substantial enough for salespeople to be enticed to sell multi - media packages over selling the same old monomedia ads either tv or newspaper ads 跨媒体广告销售的激励组合大多数都还未经过测试，对销售人员来说，比起以前售卖单一媒体的广告比如电视或报纸广告，这种多媒体捆绑的实质性回报还不是很足够。
We will continue to organise seminars on cross - media and cross - business development in this financial year to promote the collaboration between film and other creative industries , such as computer games and toys , so as to explore new business opportunities 此外，我们会在今个财政年度再次举办跨媒体及跨行业研讨会，鼓励电影与其他创意工业，例如电脑游戏业及玩具业等，互相协作，从而开拓更多商机。
Sun television cybernetworks holdings limited and sina website made the combination to be a cross - media group on september 19th of 2001 , which was called " the chinese warner - times and aol " , which is also called " the first affair for private company on cross - media ” 2001年9月19日，阳光卫视和新浪网进行了跨媒体合作，这次合作被媒体称为“中国的时代华纳? ?美国在线” ，也被称为“民营企业跨媒体第一运作案例” 。
Within the framework of comparison , this paper makes a list of the topics that are either neglected or underdeveloped in the field of film studies such as audience , plagiarism , the rewriting of literary texts , and the relation between film and other arts and media 在比较的框架中，本文列举中国电影研究中常被忽略的和尚未充分发展的课题，例如观众研究、盗版现象、文学改编、电影及其他艺术（戏剧、摄影和影像）之间的跨媒体性等等。
As a traditional media website , the reforming of xingchen online will accumulate the experiences for the whole media sector to be run under the market economy . xingchen online " reforming can be treated as the " tested filed " , and to run xingchen online successfully will be a pre - performance for spanning media . the gained experiences will help changsha evening paper to gain the experience for running the new areas and to implement its multi - strategies 星辰在线作为传统媒体网站，其市场化改革将为整个传媒产业市场化探索积累经验，并成为媒体市场化改革的“试验田” ；经营好星辰在线，是长沙晚报实现跨媒体经营、实施多元化战略的预演，为长沙晚报跨越式发展打下基础。
