The thesis is the basis of futian company ' s practical cases , theory and cases such developed countries as north america ones in exploitation management . i would like to introduce exploitation management mode of new product , analyse the elements of conception exploitation and set up the mode of conception exploitation in the thesis . the mode of conception exploitation consists of putting forward concept , ascertaining target market , investigating consumers and analysing opponent products and technology resources , so that it improves the accuracy of product establishment and enhances comprehensive competitiveness 本文根据我公司开发管理活动的实际，在分析研究北美等发达国家开发管理理论和案例的基础上，对新产品开发三阶段管理模式做了介绍分析，研究了概念开发分析要素，从概念的提出、目标市场的分析、消费者调查研究，结合竞争产品及技术资源的调查分析，建立了概念开发模型，大幅度提高产品立项准确性和效率，提高新开发产品的综合竞争力。
Production , management , administration and many other behaviors are under revolutionary change , especially in achieving the productive resources , in expanding the range of market sales day by day , and speeding up the rate and ability of transmit messages . in recent years , how to rapidly suit chinese enterprise to comprehensive competitiveness in domestic and foreign market , in order to greet challenge to join wto is the main subject in the discussion of economic tasks 世界范围的生产、经营、管理等行为模式正在发生着革命性的转变，特别是在生产资源获取与市场销售的范围日趋扩大，信息传递速度与能力不断增强的情况下，如何迅速提升我国企业在国内外市场上的综合竞争能力，迎接加入世贸组织的挑战，成为近年来经济工作的一个中心议题。
Since cities as economic entities are increasingly involved into the fierce competitions against each other with the quickened globalization process , a puzzler is presented to the urban development decision - makers and the urban planners for their exploration and solution , which is how to upgrade a city ' s core and comprehensive competitiveness or even its global competitiveness 在经济全球化背景下，城市作为经济个体，相互间的竞争愈演愈烈。如何提升城市的核心竞争力、综合竞争力乃至全球竞争力，是城市发展决策者和城市规划工作者正在探求的难题。
