Taking the cases of big specialized households of crop and animal productions in yangzhou municipality , jiangsu province and applying the methodologies of empirical research , the analyses have been made on the expected outputs of those households to participated in the order - based agricultural production , the factors to influence their decision - making , and the assessment of various stakeholders on the order - based agricultural production , and the suggestions proposed on its further development 本文以江苏省扬州市种养大户为例,采用实证研究方法,分析了大户参与订单农业的预期效果、决策影响因素及不同利益群体对订单农业的评价,并对进一步发展订单农业提出了建议。