The tubby yellow bear will appear in brighter colors and disney will emphasize the active side of pooh ' s adventures as described in a . a . milne ' s 1926 book to appeal to activity loving preschoolers , said preston kevin lewis , global director of the winnie the pooh franchise . " trust , friendship and happiness - pooh does n ' t lose any of those things , it just changes how we talk about him , " lewis said “小熊维尼”连锁店的全球总监普雷斯顿凯文刘易斯说，这只又矮又胖的黄色小熊将以更鲜艳的形象出现在大家面前，迪斯尼公司将会抓住小熊维尼在“冒险经历”中的闪光点大做文章，以吸引喜爱冒险的学龄前儿童。
The 80th anniversary of the publication of " winnie - the - pooh " and expand the brand beyond the forest and infant toys , clothing and furniture . the tubby yellow bear will appear in brighter colors and disney will emphasize the active side of pooh ' s adventures as described in a . a . milne ' s 1926 book to appeal to activity loving preschoolers , said preston kevin lewis , global director of the winnie the pooh franchise “小熊维尼”连锁店的全球总监普雷斯顿凯文刘易斯说，这只又矮又胖的黄色小熊将以更鲜艳的形象出现在大家面前，迪斯尼公司将会抓住小熊维尼在“冒险经历”中的闪光点大做文章，以吸引喜爱冒险的学龄前儿童。
