With chinese economy being in line with international standards , the managers closely follow in international economy development , and have built , implemented clsengineering . while market operation adopts modern enterprises sales mode and brand development stratagem , which lays a solid foundation for building up new heyi brand image . the faceplate of this product adopts high - class bullet - proof coating 随着中国经济不断与国际接轨,企业管理层紧跟世界经济发展趋势,在企业中全面建立和实施, cls企业形象识别系统工程,市场运作采用现代企业营销模式及品牌发展战略规划，为塑造和义全新的大众化品牌形象奠基了坚实的基础
It refers to a wide range with good vision . so it reaches to the aim of corporate identity promptly and easily . in the end , it makes the combine the exterior corporate identity and enhance the interior and exterior effects and publicizing in order to build up the brand identity Vi是企业形象识别系统中最具传播力与感染力，所接触的层面最广泛，视觉冲击力最强，因此能够迅速、简单、明快乐地达到对企业的训别与认知目的，最络使企业的外在形象达成整合，加强内外双向的影响和宣传效果，塑造品牌形象。
Consequently , it ’ s very significant to investigate the image of the clothing brand with the combination of the viewpoint from customers . according to the conception and connotation , cognitive process and identity system of brand image , the corporate identity system , and distribution communication system , the three levels of clothing brand image system were established . on this basis , the weights of dimensions were obtained by the methods of layer - analysis and professionals inquiry 本文在系统归纳了品牌形象的概念及内涵、品牌形象的认知过程、品牌识别系统、企业形象识别系统以及营销沟通五个理论依据的基础上,结合对服装品牌市场的调研,确立了由三个层次组成的服装品牌形象体系;在此基础上,通过层次分析和专家问询相结合的方法,确定了各个服装品牌形象维度间的权重关系,从而使服装品牌形象维度体系更加系统和完善。
The present paper provides a comprehensive analysis of the role of cis design in higher education management , extending the scope to cover the aim and function of the design , instances of its applications in varied social organizations , as well as the possibility of combining cis design and higher education management . the basic principles methods suggested in cis theory can be utilized by various social organizations in image design and identification . the discrepancies among social organizations make it necessary that the above - mentioned basic principles will have different realizations in the actual designing 本文从cis设计的目的与功能、 cis设计在各种不同社会组织中的应用案例、 cis设计与当代高校教育管理创新的结合的可能及其在当代高校教育管理创新方面的应用拓展、 uis设计应用效应预期及阻碍分析等方面对cis战略设计在当代高校教育管理创新中的应用研究进行系统分析，论述cis理论所阐述的这一共性原则和方法适用于不同社会组织的形象设计、形象识别实践，同时，由于各社会组织之间存在的差异性，又具有cis理论所阐述的共性原则和方法在不同社会组织形象设计的具体实践中获得多样性表现的可能性，而且大学就是这些不同的社会组织中的一种类型。
In this article , my opinion is that the corporate culture do not equal the vision , behavior and the idea system in the identify system of business enterprise , it is soul for the enterprise to run and develop , it is the combination of the concept , the action rule and the value criterion that had formed in the course of the company ' s producing and managing actions . concretely , the corporation culture includes the enterprise value criterion , the enterprise spirit and the rule system 本文认为，企业文化不等同于企业形象识别系统中的视觉、行为和理念识别三个子系统，它是企业在一定历史条件下在生产经营和管理活动中形成的观念形态、行为规则及价值取向等多层次文化复合体系，是企业赖以生存和发展的灵魂，它具体包括企业价值观、企业精神和制度规范等内容。
Li shufu , chairman of small car maker geely auto , said prices of higher - end cars , such as vw s passat or gm s buick regal , had room to fall by up to one - third . " only then would prices be equivalent to japan s , " li told a recent forum . geely has lost 40 per cent of its stock market value since april 包括福田汽车在内的不少本土企业在经过多年高速发展后，原有标识与品牌战略的关系已经发生了改变，企业由需要通过更换标识以更新视觉识别形象，更上升到全面的品牌形象识别建立，以适应市场的变化。
Push forward continuously along with market economy developments , regard market as the central business enterprise brand image management have become the business enterprise a foundation for of competition focus , business enterprise image identifying design is business enterprise brand image molding , analyzing the value of the famous brand trademark , understanding the image of the brand and characteristic , target the consumption cluster proceed the brand consumes the design , getting around the formation of the brand with develop have important function , and also make business enterprise in competition that rob share the market quota can very much the risk 随着市场经济建设的不断推进,以市场为中心的企业品牌形象经营已成为企业间的竞争焦点,企业形象识别设计是企业品牌形象塑造的基础,分析名牌商标的价值,了解品牌的形象与特征,锁定消费群进行品牌消费设计,对于品牌的形成和发展具有重要的作用,也使企业在抢占市场份额的竞争中能有效地回避风险
How do we summarize , coordinate , abstract and compose the corporate image identity system of technology association of chongqing from the three subsystem of corporate image identity system - - mi , bi and vi ? it is the important work in the front of technology association of chongqing , it also shapes super excellence image of technology association of chongqing , as well as boost up the corporation cohesion and infection . we satisfactorily accomplish historical mission 如何从组织形象识别系统的三个子系统? ? mi 、 bi和vi出发，总结、整理、提炼、重构重庆市科学技术协会的组织形象识别系统，显然是摆在重庆市科协面前的一个十分重要的工作，又是塑造优秀的重庆市科学技术协会形象，增强组织凝聚力与影响力，圆满完成时代赋予之历史使命的必由之路。
It refers to a wide range with good vision . so it reaches to the aim of corporate identity promptly and easily . in the end , it makes the combine the exterior corporate identity and enhance the interior and exterior effects and publicizing in order to build up the brand identity Vi是企业形象识别系统中最具传播力与感染力，所接触的层面最广泛，视觉冲击力最强，因此能够迅速简单明快乐地达到对企业的训别与认知目的，最络使企业的外在形象达成整合，加强内外双向的影响和宣传效果，塑造品牌形象。
The symbol in is popular thespace real estate in the visual image recognition system , theapplication is extremely widespread , for guarantees whichthe enterprise symbolized , the recognition and the unity , whenapplication does not have to misuse , to abuse , in order to avoid hasnot the good negative influence , we in the foundation design system , have carried on the careful plan and the definition to the symbol 标志在兴宇房地产的视觉形象识别系统中，应用非常广泛，为确保企业标志的权威性、识别性与统一性，应用时不得误用、乱用，以免产生不良的负面影响，我们在基础设计系统中，对标志进行了细致的规划与限定。
