At first , i expound on the research background and the current condition of research of brand image , define meaning of brand and brand image ; analyze brand identity , brand and product relations and brand image elements , systematically summarized the predecessors research of brand image and problems of research 品牌形象是品牌构成要素在人们心目中的综合反应,也是消费者记忆中关于品牌的所有联想的综合感知。品牌形象由品牌的内在形象和品牌的外在形象构成,其中品牌内在形象主要包括品牌产品形象和品牌文化形象,品牌外在形象主要包括品牌标识形象和品牌信誉形象。
The company is providing the high - quality product oem processes ministrant at the same time , can also provide the product market fixed position consults , and according to customer of the homologous material , semi - processed goods in offering product , reasonable equipment in etc . in a material and cost control serves , the marketing plans related with super and worth kit in service , at that time a core for freely for customer providing latest color spreading fashion information , latest a material appearing on market information , technical and latest section in the color cosmetic result , brand value refines , cultural excavation in brand , the brand that try hard for customer gives the deep culture content 公司在提供优质产品oem加工服务的同时,还可根据客户产品的市场定位提供相对应的原料半成品包材等合理配搭及成本控制服务产品市场定位分析咨询服务营销策划服务等相关的超值配套服务odm ;免费为客户提供最新色彩流行时尚趋势分析;最新款包材的上市信息;彩妆技术的最新科研成果;品牌的核心价值提炼;品牌文化的挖掘，为客户的品牌赋予深厚的文化内涵！
