" jiali " is the member of material resource market of sinopec and cnpc , general syndic of china petroleum equipment industrial association , the recommending manufacturer of pla , china aviation oil corporation , china shipping oil and national petroleum storage base , top ten of china petrochemical equipment manufacture industry , has great reputation and influence in our industry 公司系中石化、中石油物资资源市场成员单位、中国石油设备工业协会常务理事单位、各大军区后勤油料部、中国航空油料总公司、中国船舶油料、国家储备等单位推荐产品的生产企业,为中国石油化工设备制造业十强企业,在业内具有相当的知名度和影响力。
Based on a general overview of firm performance assessment theories , this study makes a comparison between traditional performance measures and strategy - oriented performance measures , analyzes the existing performance measurement system of the national aviation oil companies . the thesis has a literature review of the balanced scorecard researches and applications , expounds the advantages of the balanced scorecard over traditional measurement systems in revealing the intension of firm performance , analyzing the critical factors behind firm performance and providing information support for firm strategy , documents the relationship between the balanced scorecard and firm strategy , and puts forward the idea of strategic performance . by using the data and background information from one of those national monopoly oil companies , this study a ppraises the limits of this sort of companies " performance measurement system , applies balanced scorecard method to this kind of national monopoly oil company , designs questionnaires to collect experts " opinions , colligates the opinions , selects kpis , builds experimentally the first strategy performance assessment indicator system in this kind of company , determines the indicators " parameters , uses the real corresponding data to measure the 6 business lines of this company , through comparing the assessment result with the strategic standard , a conclusion is drawn and suggestions are put forward about how to exploit the performance potential under present conditions 在对绩效测评理论进行回顾的基础上,本文研究了传统测评指标体系与战略导向的测评指标体系的区别,总结了中国航空油品经营企业的绩效测评现状,对平衡计分卡理论研究和应用进行了综述,分析了平衡计分卡在揭示绩效内涵和影响绩效的因素、发挥绩效测评的信息作用等方面的优势,论述了平衡计分卡与企业战略的关系,提出了战略绩效的概念,并结合某垄断性油品经营国有企业的实际,评述了此类企业传统绩效测评指标的局限性,借鉴平衡计分卡思路,通过设计调查问卷、收集专家意见并加以综合分析等工作,选取关键绩效指标,探索性地建立了中国垄断性航油经营国企的首个企业战略绩效测评指标体系,并确定了指标有关参数,对应指标的统计口径采用经调查获得的测评所需数据,对该企业6个业务板块的绩效进行测评,通过对比分析得出在现有条件下如何挖掘潜力的结论和建议。
Under the background of south china bluesky aviation oil co . , ltd , based on the principle of modern economic theory , large scale system theory , modern enterprise management experiences and new scientific - technical achievement , paying attention to unify of the company profit , customer demand and social benefit , this paper studies the optimum of the purchase , transport and storage of the aviation oil logistics system 本文以华南蓝天航空油料有限公司为具体研究背景,以现代经济学、现代企业管理理念和最新科学技术成就为基本出发点,兼顾企业利润、用户需求和社会效益三方面利益的统一,应用系统工程大系统最优化原理,探讨了蓝天公司经营的全局优化问题。
Twice issue of china national offshore oil corp . , the speculation failure of china aviation oil corp . , audit disturbance of china life insurance company , eurasia agricultural event , skyworth incident , etc . , this made chinese enterprise linking with irregularities and risks for a long time 中海油的两度发行、中航油的投机失败、中国人寿的审计风波,以及欧亚农业事件、创维事件等等一系列事件使得中国企业一度成为不规范与风险的代名词,境外上市的中国企业一荣俱荣,一损俱损,遭到境外投资者的集体诉讼。
Viewing from the supplying system of the aviation oil , and owing to the lacking of restrictions of the aviation supply market , two biggest petrolic monopoly communities have to comply with the petroleum price set by the government . although the affluxing market of aviation oil is run by caoac and other regional aviation companies , each airport has only one aviation oil company to supply it with aviation materials . the aviation companies have no rights to make their choices 但随着我国市场化进程的加快,这种体制带来的问题日显突出:由于航油供应市场的上游没有放开,两大石油集团垄断国内资源,航油出厂价由国家统一制定,航油的加注市场虽由中航油和地方航油公司多家经营,但每个机场只有一家航油供应公司,航空公司无法选择供油商和加油商。
The aviation oil managerial system includes purchasing of resources , conveyance , storing and testing . this system played an active role in the certain historic periods . however , with the speeding up of the development of the market system , the problem , brought about by this system , seemed to become prominent 中航油成立于1990年2月,实行的是中航油承担部分政府职能,集航油资源采购、运输、储存、检测、加注为一体的航油供应管理体制,该体制在当时特定历史条件下发挥了积极的作用。
By analyzing the present condition in the aviation oil selling system in the article , learning some reformatory experiences from the foreign aviation system and taking caosc as an example and applying the basic rules of marketing , the article makes creative research of the selling system in the aviation oil field and put forward some transitional schemes about the aviation oil selling . i want to provide some available references to our domestic oil supplying companies 本文通过分析我国航油分销体制的现状,借鉴国外先进机场供油企业的改革经验,应用市场营销基本理论,以中航油作为实例,对我国航油分销制度改革进行了系统研究,在充分评价现有改革方案的基础上,提出航油分销制度改革的过渡性方案,希望能对国内航油供应企业改革提供一定的参考价值。
Through by the analysis of the systemic characteristic of south china bluesky aviation co . , ltd , this paper forecasts the the demand in the future five years firstly , then , based on the systemic characteristic that south china bluesky aviation oil co . , ltd has multi - suppliers , multi - customers and its demand of everymonth undulates with no central , the paper studies the traditional optimization theory of transport and storage , which are limited to applied , at last , based on the thought of " the part optimal is not equal to the overall situation optimal " , this paper put forward the general optimum model the logistics system after it does with networking 在此基础上,围绕蓝天公司航空油料物流系统多采购点、多供应需求点和各需求点市场供应量与需求量明显变化等系统特征,对传统的航空油料供应与存储问题进行回顾与反思,提出了在各种不同市场条件情况下航空油料运输与存储的最优方案。最后,基于“局部优化并不等同于全局优化”这一基本思想,本文还通过对空间层面的采购、运输和时间层面的存储进行了网络一体化处理,建立了多采购点、多需求点且需求量具有明显差异的全局优化模型。